CROSSDEV SEMINARS: HOW TO DEFINE TOURISM PRODUCTS PROPOSALS
At CROSSDEV, 2021 will start with a special focus on tourist itineraries and tourist offer development.
A new cycle of seminars is starting on 13th January and will end on the 3rd of March.
Seeing the participation of project partners’ staff and local stakeholders from the 5 project implementation areas in Italy, Jordan, Lebanon and Palestine, the seminars will be made of online lectures/workshops and offline/field activities to be carried out by each local working group.
All groups will work towards the definition of their tourism destinations and will be assisted by Lead Beneficiary/CISP project coordinator and tourism expert in collaboration with Agenda21, Italy-based consulting agency with 20+ years of experience on environment, territory, sustainability, international cooperation, tourism development and participatory approaches.
This participatory and interactive process aims at:
A. defining the unique selling proposition (generating theme) for each territory;
B. increasing each other’s knowledge of the different proposals and territories;
C. creating a common catalogue of tourist offers;
D. defining the key and basic elements of the 5 proposals to be further developed.